I’m so excited to announce my 15th Annual Flash Sale will be Tuesday, August 25th starting at Midnight EST in my shop linked below:
https://jessicadurrant.com/new-shop
My Flash Sale is my most popular sale of the year, and it’s my informal way of celebrating my career’s anniversary. I will be adding new fashion illustration originals, and prints in various sizes. It also includes educational content like past Paint Club classes you can watch, my popular Webinar recordings & PDF downloads, as well as Artist Coaching packages.
I am so grateful to still be doing what I love all these years later. I still vividly remember my first sale. I didn’t know what to expect, or that I even had the thought I would do it more than once. I def had consistent sales at that point in my Etsy but no social media, no email campaigns to promote it. I just put a banner in my shop about the sale, and low and behold I had SO many orders in such a short amount of time! It turned into a frenzy of figuring out how I was going to handle shipping them all. And in a timely manner. Luckily my bestie Ashleigh offered to come help me, and she was a lifesaver :)
At that time in my shop I was mainly selling fashion illustrations and travel related watercolor pieces, many of which had gone viral on Pinterest or made the front page of Etsy. Hence I was very grateful to have that foot traffic in my shop and the support early on! It changed my life.
All these years later it’s still a day I truly look forward to all year. It can vary year to year what I am able to output as far as new artwork vs. educational content and what people want to purchase from me. I have noticed more and more that my audience loves to learn and connect with me off of social media. I have really valued being able to connect and paint with my supporters each month during Paint Club. I have many new works from this last year that I created as I plan lessons each month for Paint Club, so I’m excited to add some of my favorites to my shop. So stay tuned for my shop to get a bit of an overhaul in selection & reorganization.
So mark your calendars for Tuesday, August 25th for Flash Sale 2026 at jessicadurrant.com! Look for more updates on my IG: @jessillustrator too
Thank you in advance for your continued support.
xo
Jess
